The climate crisis is also a crisis of hope. While 89% of people support urgent action, many mistakenly believe that few others agree, leading to disillusionment and a spiral of silence. By sharing tangible stories of sector-specific actions through case studies, and guidance, we can break the silence and foster momentum and optimism instead of doom and anxiety. Without this, real stories of change remain unseen, and the sector’s unique ability to inspire broader transformation is lost.

Culture shapes norms. Among GCC members, 97.3% report positive industry change. We’ll help end the spiral of silence by expanding our Active Member initiative, highlighting people and organisations driving progress, and developing an open-source bank of credible case studies and guidance. These resources will offer practical pathways for sustainable action in the art world. With your support, we can amplify stories of real positive change at a time when inspiration + imagination are needed most.