CASS & Friends was established to address the financial, geographic and psychological barriers that prevent talented young athletes in Worcestershire and Gloucestershire from progressing along elite and pre-elite sporting pathways. While many supported athletes compete at national and international level, they and their families receive little or no financial or well-being support from governing bodies, particularly before the age of 18. Nominated for the King's Award for Voluntary Services.

What makes CASS & Friends distinctive is its combination of financial help and structured one-to-one mentoring. Athletes receive practical support for equipment, travel and competition costs alongside mentoring that develops confidence, resilience and performance mindset. Coaches and mentors report improved competition preparation and self-belief, while athletes themselves describe stronger goal setting, better emotional control and greater ability to cope with pressure and perform well.