Food companies and supermarkets are now under increasing pressure to reduce their food wastage by looking to improve their working practices and procedures and by seeking out new initiatives working in partnership with other businesses, organisations and charities. Currently most of this food wastage goes to landfill and/or animal feed and much of it when sorted can be redirected for human consumption as it is low dated or an end of line product.

The Bounty Club will partner with local fresh food companies and arrange to visit them on a weekly basis to both sort and redistribute any fresh food which is in date and of good quality and then redistribute it back into the community working with front-line professional agencies, charities and organisations. This food will be given to the community free of any charges and will be used "for the benefit of the community"